Last year, Twitter released its Lite app, which was designed to be accessible to more people as it takes up much less space. It only uses 3MB to install. The idea is to bridge the gap between those in major cities with fast working mobile data and Wifi, with those where data is slow or expensive.
Since its launch last year, Twitter has rolled the Lite version of the app out to more and more countries. It is now available in countries we know don’t have as much access to apps like this as the Western world does. This includes countries such as Ghana, Indonesia, Nicaragua, Uganda, Yemen and more. They all have the app available to them in the Google Play Store.
As well as expanding the app, Twitter has added a few more features to make sure you can interact just like those using the normal Twitter app. This includes push notifications which will enable people to be involved in current news, debates and conversations as they happen.
Twitter Lite already has features such as bookmarks, threaded conversations, night mode and also settings which control which images and videos are displayed automatically.
Content loads quickly in Lite even when the connectivity is limited to only 2G or 3G speeds. Twitter has given tips to help save data and space on your device. They said, “Save data and space on your device [by turning] on night mode.” They also said you can “bookmark tweets to read later.”
We are sure that Twitter is implementing these features to the app to help connect people globally, but they are also wanting this connectivity as they have seen a dip in active Twitter users recently.
There are a few prominent features it doesn’t have which are available on Twitter’s main app. There is no ability to swipe between your DMs, Home, Search and Notifications tabs. There is also no navigation drawer. If you want to navigate through Twitter you have to do this from the profile picture icon.
Other things include only being able to use one account at a time and not being able to write a draft as Twitter Lite doesn’t support these features.
We love keeping up to date with all the new features on different social media platforms, we share any new features we discover in our blog frequently so you can keep your social media platforms current.
Even though it does miss out a lot of features we automatically use and rely on in the Twitter app, Twitter Lite is still great as it is extremely fast, works with slow data and does what it set out to achieve: connects people wherever they are around the world.
If you need any help setting up and using any social media accounts for your business do not hesitate to call us on 0800 471 4841.
Director of HeartCMS.com and author of UK's bestselling online marketing book 'The Google Checklist'. Amen loves to help small to medium size businesses get more online exposure. Amen started his online marketing journey back in 2006 and now runs his own award winning marketing agency.
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