Facebook has finally begun rolling out a ‘disputed’ tag with which to label fake news stories amidst immense pressure to act over the propagation of fabricated stories and misinformation on the service.
The belated effort will see suspect stories flagged by an exclamation mark warning sign alongside a message indicating that its contents have been disputed by fact checking websites. This is unlikely to silence Facebook’s many critics however, as the system is clearly unable to respond in real-time to contentious material, frustrating those who want to demand Facebook take a more active role to root out such content of its own accord rather than rely upon the goodwill of others.
Studies have shown that as few as four per cent of people can reliably distinguish fake news from the truth. Google meanwhile has doubled down on its own fake news purge by rolling out its ‘fact check’ label internationally.
Accounts Director at HeartCMS.com and creator of a best selling iOS app. Gareth loves to help small to medium size businesses get more online exposure. Gareth started his online marketing journey back in 2008.
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