How We Do Video Marketing

Industry Research

Part of getting to know you, is getting to know your industry and competitors – we’ll look at what others are doing, analysing what is working and what isn’t, and use this to identify ways that we can make your business stand out.

Planning and Designing

Using everything that we learned during our research, combined with our existing industry knowledge, we get to work planning your video content. Whether you’re after a one-off video or a complete video marketing campaign, we will plan, design, and send to you for approval.


We aren’t happy with your new video content, until you are happy with your new video content. Our designs will be sent to you for approval, and once refined and ready to go we can upload them for you too.


Generate leads and build brand awareness with video content.

Without even glancing at the statistics you will be aware that video is now the most popular way to consume content.

Video has been steadily increasing in popularity over the years, and that rise isn’t set to slow any time soon. That’s where our videography services come in – our talented team can create anything from promotional videos to animation.

With 84% of people saying that they have been convinced to buy a product or service by watching a brand’s video, there is no better time to invest in professional video content for your brand. Video advertisements have been listed as the #1 way consumers discover brands that they have later purchased from. Video content is popular across all social platforms, and video on social platforms is shown to generate 1200% more shares than text and image content combined. However, if it is video content for your web pages you’re considering, then hear this: including a video on a landing page can increase conversion by 80%.

There are thousands of stats just like these available online, and what all of them tell us and you is that video content is a proven successful method of achieving both ROI and boosting conversions.

If you haven’t used video content yet, the only question left to ask is – what are you waiting for? Get in touch today for a free consultation with the HeartCMS team.

Get people talking about your brand

Keep customers interested in you

Stand out from your competitors

Increase business profits

Boost conversions

Want to achieve all of the above? Get in touch today.
Client Testimonial

Don’t just take our word for it.

Here’s what our clients have to say:

“Massive thanks to Amen from @heartcmsuk great job and tremendous service. for any Web Design Nottingham or Online Marketing requirements including being found on Google check them out.”

Yianni Charalambous

How Your Video Marketing Campaign Will Start


We Review Your Goals

The most important step in any of our marketing campaigns is getting to know you and your brand. We want to know what you’re all about and come to understand your ultimate business goals, so that we can deliver you to them.


We Review Your Industry

Now we know you, we take a wider look and examine your industry. We need to know what your target audience are engaging with. Video Marketing is great for creating conversations, and gaining trust – looking to your industry provides us with the information to start conversations that will convert.  


We Review Your Competitors

We look at what your competitors are doing to understand what is working, and what’s not. This enables us to spot opportunities and weaknesses so that we can develop a campaign strategy that’ll make you stand out. 


We Create Your Bespoke Video Marketing Strategy

Using all of our newfound information, we put together your bespoke video marketing strategy. It’s unique to what will work specifically for your brand: inciting conversations, building a community, creating trust and ultimately delivering you to your business goals.


We Design Your Video Content

Having planned the video marketing strategy, our videography team will now design your video content – consulting with you for final approval. Our team are experienced in developing video for all social platforms, and for stunning, informative web page displays too. 


You Achieve Your Goals

Whether your campaign was a one of or an ongoing video marketing strategy, this is the step when your goals are reached – and most often, exceeded. At HeartCMS our success is seeing you succeed. Smashed one goal? Let’s set a new one together!

Let's work together

Looking for more leads for your business? Do you have a cool idea? Let's work together.

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